We’ve all been there – large conference with thousands of people, exchanging business cards with anything that moves. Then, shortly thereafter, sorting through and tossing most of said business cards because you can’t remember who the person was, much less why you’d ever need to contact them. Chitchat was nice, but the business card is trash.
Well, now imagine that as you sort through your new business card collection, you find one that makes you laugh out loud, one that that you can use as a tool, or one that communicates the card holder’s skills.
Behold: creative business cards! I don’t know about you, but if I found one of these in my wallet, there’s a good chance I’d hang on to it and show it to other people. Talk about good marketing!