by Annie | Apr 27, 2010 | Logoland
I love logos. But what I love more than logos are logos with hidden meanings. Those are the ones I look back on again and again, because they reveal an extra layer, one that makes me think about the organization the logo represents. Take a look at these famous logos. Do you see the hidden meanings? 1. FedEx Looks pretty straightforward, right? Look closely, between the E and the x. See the arrow created by the white space? Pretty clever, eh? 2. Toblerone Sure there’s a mountain, but do you see the hidden bear? 3. Goodwill At first glance, you might see half a smiley face. But look closely, and you’ll see that the smiley doubles as the letter ‘g.’ 4. Yoga Australia Typical yoga pose, though this one forms the shape of Australia. 5. Amazon We’ve all been to amazon.com, to buy everything from books to toilet paper. That’s because Amazon has it all, from A to Z, as shown by the arrow, which also doubles as a smile. So the next time you come across a logo, take a second look. Maybe you’ll find some hidden layers of meaning waiting to be...
by Annie | Apr 15, 2010 | Illustration Station
Ever get bored of seeing the same old black-and-white stripes on the products you buy? Sure those random bars and numbers mean something to some warehouse worker somewhere, but let’s face it – barcodes can take up some valuable real estate on product packaging. So, instead of the typical rectangular barcode, why not spice it up a bit? Take a gander at these creative barcodes that will have you looking twice at that product you’re about to put back on the...
by Annie | Apr 9, 2010 | Adchievements
We’ve all been there – large conference with thousands of people, exchanging business cards with anything that moves. Then, shortly thereafter, sorting through and tossing most of said business cards because you can’t remember who the person was, much less why you’d ever need to contact them. Chitchat was nice, but the business card is trash. Well, now imagine that as you sort through your new business card collection, you find one that makes you laugh out loud, one that that you can use as a tool, or one that communicates the card holder’s skills. Behold: creative business cards! I don’t know about you, but if I found one of these in my wallet, there’s a good chance I’d hang on to it and show it to other people. Talk about good...
